Tag Archives: decision making

Don’t tell me what you don’t want

When rejecting something is not enough “Tell me what you want, what you really, really want”, the Spice Girls sang in their catchy hit Wannabe, 22 years ago. They were not (to the best of my knowledge) a bunch of … Continue reading

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How difficult can it be?

(featured image credit: Torbein Rønning CC BY) We all need a little faith, once in a while, when we’re faced with a difficult problem and we don’t know what is the best solution. But it’s best not to use it … Continue reading

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A new life or an old life?

(featured image credits: Jenny Mealing CC BY and Dr KontogianniIVF) One of the fundamentals of economics is also a fundamental of life. It involves cake and eating. Most people know pretty well what actions are needed to make babies. But … Continue reading

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Our skin in their game

(featured image credit: Pilots of Swiss CC BY) An economic term for the wrongs of the world One Friday, a long time ago, I was fortunate enough to travel in the jump seat on the flight deck of a Boeing … Continue reading

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More fun with percentages

(featured image credit: geralt/Pixabay) Absolute numbers generally give little insight to anything, but even percentages, averages and ratios must sometimes be treated with caution Earlier this week, the British advertising regulator ASA banned an Amazon advert that promised one-day delivery … Continue reading

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The incredible flipping preference

What we truly prefer is sometimes not what we choose There is a new coffee place in town. Monday last week temptation got the better of me and I decided to try it out. The Americano was rather pricey at … Continue reading

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Surreal choices

When decisions look bizarre, it may be because they involve unfeasible trade-offs Belgium is often associated with surrealism, not just thanks to renowned surrealist painter René Magritte was Belgian, but also because of its somewhat idiosyncratic politics. With six governments, … Continue reading

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