Monthly Archives: June 2019

Green nudges, clever and not so clever

(featured image credit: Colin Brown Photography) Behavioural science can do its bit in averting severe climate change, but it has to be done well   How will climate change affect you personally? This can be hard to tell. There is … Continue reading

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When in doubt… do something, or do nothing?

(credit: Esa L CC BY) When we’re not sure, our biases guide our choices… but which ones? Imagine you’re the goal keeper of a great football team in a championship final. The game is nearly over and your side is … Continue reading

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Behavioural economics’ bone of contention

(credit: Michael Warmby CC BY) Should we avoid using heuristics, or instead prefer them over ‘rational’ methods?   Behavioural economics is the branch of the dismal science that is concerned with how real people behave in a way that deviates … Continue reading

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An (accidental) behavioural economist takes a break

A collection of vignettes illustrating the quirky (but not necessarily irrational) behaviour and decision-making of us human beings (primarily the author’s) Taking some time off work changes one’s focus and perspective, but some thought processes just keep on running. If … Continue reading

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