Author Archives: koenfucius

About koenfucius

Wisdom or koenfusion? Maybe the difference is not that big.

A voter’s burden

(featured image: carnagenyc) Voting, like so many things in life, is about the difficult task of weighing up many, often conflicting options. Maybe a (behavioural) economics perspective can help cut through it? On 18 April, Prime Minister Theresa May called a … Continue reading

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It’s a bargain… or is it?

We are happily handing over large amounts of private data to internet giants. How come? And does it matter? Our lives are, in a way, an endless string of trades. Have a look at your latest current account or credit … Continue reading

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The anti-nudge

(Featured image: Publicdomainpictures) Politicians’ love of behavioural insights is quickly forgotten if votes can be bought with populist measures When elections are imminent, talk is cheap, and cheaper still are politicians’ promises. Sure, there is little doubt that British Prime … Continue reading

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Choice and regret (or when there is too much jam)

(Featured image: Jarmoluk) Freedom of choice is awesome… or is it? A friend of mine attended a conference recently. It was a huge affair with thousands of participants, and – excluding special events – around 350 sessions, spread over three days. There were … Continue reading

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Too much commitment is bad news

Featured image via ytimg.com What can go wrong when tenacity goes too far People who keep going in the face of adversity speak to our emotions and our imagination like few other things do. Inspirational books are often written by (or … Continue reading

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The dark side of nudging?

(featured image: socialneuron) Are companies like Uber really into nudging for evil? In a recent New York Times article, the maverick taxi company Uber came under fire for “pulling psychological levers” to influence when and where their drivers work. A company … Continue reading

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The problem with preferences

(Featured image: Images Money) Can an objective measure like money help determine what we really, really want? A cynic, Oscar Wilde wrote in his play Lady Windermere’s Fan, is “a man knows the price of everything, and the value of nothing”. … Continue reading

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