Category Archives: Cognitive biases and fallacies

Someone else’s shoes

(featured image: Three-shots) Metaphorically wearing other people’s shoes can help us understand them better… but what if they don’t fit? “Before you criticize someone, you should walk a mile in their shoes. That way when you criticize them, you are … Continue reading

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The intriguing psychology of gift economics

(featured image credit: stux/geralt/artsybee) What does viewing the giving of gifts as economic transactions reveal about what we really value? It’s two days before Christmas. You’re frantically looking for a gift for the one person you completely forgot. What is … Continue reading

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Democracy’s feet of clay

Do people make good choices when they vote? *Can* they? How come most of us, most of the time, don’t do crazy things? We make hundreds of decisions every day – lots of small ones, and once in a while … Continue reading

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When loss aversion is your loss

(credit: Jim Culp) What are we really giving up when we are being led by extreme loss aversion? An old friend of mine took up an unusual hobby at a relatively advanced age (well he was younger then than I … Continue reading

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The compartments of your (financial) mind

(credit: Like_the_Grand_Canyon) We are all mental accountants, for better and for worse   You probably have them too in your purse or your wallet: a stack of store loyalty cards. Every time you pass a till, you habitually hand over … Continue reading

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Choices in the rear view mirror

(featured image credit: Fred Langridge) A bad experience may look very different when it’s behind you. How bizarre! Imagine a multi-day public transport strike is called for next week. You can’t take time off, or work from home, and it’ll totally … Continue reading

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Inescapable philosophy?

(featured image credit: Thor Edvardsen) Do we need philosophy to fully understand and explain our behaviour? (I am going to make a quick assumption here about your honesty.) How come you never engage in something like shoplifting? Surely doing so is … Continue reading

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